Terms of Service
Last updated: June 30, 2026
These Terms of Service (“Terms”) govern access to and use of Marshl.ai (the “Service”), operated by Awaire Technologies LLC, a California limited liability company (“Marshl,” “we,” “us”). By creating an account or using the Service, the organization on whose behalf you’re acting (“Customer,” “you”) agrees to these Terms.
1. Definitions
“Customer”: the company or organization that signs up for Marshl (e.g., an event-planning company, a DMC, a corporate travel team).
“Authorized User”: an individual Customer grants access to the Marshl console, at one of four roles: owner, admin, member, or viewer. Read access requires membership; making changes requires editor-level access (admin or owner); managing team members and reading the audit log requires admin or owner.
“Traveler” / “Driver”: individuals whose name, flight information, or phone number an Authorized User enters into Marshl. Travelers and drivers do not create an account, do not agree to these Terms, and are not Marshl’s customers. Drivers access only a private, token-gated link showing their own assigned pickups.
“Customer Data”: everything Customer or its Authorized Users submit to the Service: organization and event information, traveler and driver records, and any other content entered into Marshl.
“Output”: the coordination recommendations, delay explanations, and driver-message drafts the Service generates, including anything produced with the help of a third-party AI model.
2. The Service
Marshl watches flights a Customer’s coordinators have added, detects delays, cancellations, and other changes that affect a ground pickup, and helps the Customer notify drivers. Some notifications require a coordinator’s approval before sending; if Customer enables the Auto-text setting for an event, the Service may send certain low-risk notifications to drivers automatically, without a human reviewing that specific message first (see §5).
3. Accounts and Your Responsibilities
Customer is responsible for all activity under its account, including everything its Authorized Users do. Customer must:
Keep login credentials confidential and not shared across individuals; Marshl is not liable for losses caused by a Customer’s failure to secure its own credentials or by a Customer granting a role broader than an individual should have.
Ensure each Authorized User’s role (owner/admin/member/viewer) matches what that person should actually be able to see and do.
Promptly remove access for anyone who should no longer have it (e.g., an employee who has left).
4. Traveler and Driver Data You Upload
Travelers and drivers never agree to anything with Marshl directly. Customer is the one adding their information, and Customer is solely responsible for having the right to do so.
Customer represents and warrants that it has all necessary rights, permissions, and, where required by law, consent to share each traveler’s and driver’s name, flight information, and phone number with Marshl, and to have Marshl contact that driver by SMS on Customer’s behalf.
Customer is solely responsible for the accuracy of the data it enters (a wrong flight number or phone number is Customer’s data-entry error, not Marshl’s).
Customer must retain proof of driver consent for as long as required by applicable law and provide it to Marshl on request.
If a driver asks to stop receiving messages, Customer is responsible for removing that driver from Marshl or otherwise ensuring no further messages are sent to them.
Customer will defend, indemnify, and hold Marshl harmless against any claim, fine, or penalty arising from Customer’s breach of this section, including a claim that a traveler or driver didn’t consent to having their information shared or to being contacted. This obligation is not subject to the liability cap in §10.
Marshl acts as a service provider processing this data on Customer’s instructions, not as the party responsible for the lawful basis to collect or share it in the first place.
5. Third-Party Data and AI-Generated Recommendations
Flight status, airport delay programs, and weather come from third parties Marshl doesn’t control (currently FlightAware/AeroAPI, the FAA, and NOAA). Marshl does not guarantee this data is complete, accurate, or delivered in real time, and is not responsible for airline-caused delays, cancellations, or inaccuracies in what those providers report.
Output (recommendations, delay explanations, drafted driver messages) is generated with the help of a third-party AI model and is provided as a starting point for a human coordinator’s judgment, not a guaranteed-correct instruction. Customer is responsible for reviewing Output before relying on it or acting on it. Where Customer has enabled Auto-text (§2), Customer is choosing to let certain Output reach a driver without per-message review, and accepts responsibility for that choice.
6. Fees
Marshl is currently made available to Customers under individually agreed terms (including, during early access, at no charge). Where a paid subscription applies, fees, billing frequency, and payment terms will be as set out in the applicable order or invoice. Fees are non-refundable except as required by law or expressly stated otherwise.
7. Ownership
Marshl owns the Service, including its software, design, and the Marshl name and mark. Customer owns Customer Data. Customer grants Marshl a limited license to host, process, and display Customer Data solely to provide the Service. Marshl grants Customer a limited, non-exclusive, non-transferable right to access and use the Service during the term of this agreement.
8. Term, Suspension, and Termination
These Terms apply for as long as Customer maintains an account. Either party may terminate for the other’s uncured material breach after 30 days’ written notice, or immediately if the other party’s use of the Service is unlawful or creates a security risk. Marshl may suspend access immediately, without prior notice, to prevent harm to the Service or other Customers.
On termination, Customer’s access ends. Marshl will make Customer Data available for export for 30 days following termination, after which it may be deleted in accordance with our Privacy Policy.
9. Warranty Disclaimer
The Service is provided “as is” and “as available.” Marshl does not warrant that the Service will be uninterrupted, error-free, or that flight data, Output, or any third-party data will be accurate or complete. Except as expressly stated in these Terms, Marshl disclaims all other warranties, express or implied, including merchantability, fitness for a particular purpose, and non-infringement.
10. Limitation of Liability
Neither party will be liable for indirect, incidental, special, consequential, or punitive damages, or for lost profits or lost data, arising from these Terms or the Service. Each party’s total liability arising out of these Terms will not exceed the fees Customer paid to Marshl in the 12 months before the claim arose.
This limitation does not apply to: Customer’s indemnification obligations under §4, either party’s breach of confidentiality (§11), or either party’s gross negligence or willful misconduct.
11. Confidentiality
Each party may access the other’s non-public business, technical, or product information (“Confidential Information”). Each party will protect the other’s Confidential Information with the same care it uses for its own similar information (and no less than reasonable care), and use it only to perform under these Terms. This does not apply to information that is or becomes public through no fault of the receiving party, or that must be disclosed by law (with notice to the disclosing party where legally permitted).
12. Indemnification
Marshl will defend Customer against a third-party claim that the Service, as provided by Marshl and used as permitted, infringes that third party’s intellectual property rights, and will pay any resulting damages finally awarded. Customer will defend and indemnify Marshl as described in §4, and against any other third-party claim arising from Customer Data, Customer’s breach of these Terms, or Customer’s unlawful use of the Service.
13. General
Governing law. These Terms are governed by California law, without regard to conflict-of-law rules, and the parties consent to venue in the state or federal courts located in California.
Changes to these Terms. We’ll update the “Last updated” date above when these Terms change, and make a reasonable effort to notify active Customers of material changes directly. Continued use of the Service after a change takes effect means Customer accepts the updated Terms.
Assignment. Neither party may assign these Terms without the other’s consent, except to a successor in a merger, acquisition, or sale of substantially all assets.
Entire agreement. These Terms, together with our Privacy Policy and any signed order form, are the entire agreement between Customer and Marshl regarding the Service, and supersede any prior agreements on the same subject.
Severability. If any provision of these Terms is found unenforceable, the rest remain in effect.
14. Contact
Questions about these Terms: admin@marshl-ai.com